Jüli: A Boutique Housing Unique Brands
Well, this seems to be the multi-brand boutique week, as I visited Jüli, a local clothing store just off busy rue de Rennes in the 6th. This boutique houses a lot of Danish brands, as well as some French and British ones. The owner’s motto is to bring forth niche brands that you won’t find everywhere in this city. And that she does! There was not one brand that I knew or had even heard of in this store, which I found most intriguing about this place.
At Jüli, which has been around for about a year now, you will find everything from tops, dresses, pants and skirts to jewelry, purses and shoes. Upon entering the boutique, expect to be greeted in friendly Parisian fashion and be faced with an impressive amount of trendy, flirty and unique clothing. Some of the talent to be found here includes French designers Anse, Sessun, and Le Mont St Michel, Danish designers Rützou, and D.Co Copenhagen, among MANY others. They even carry a small selection of Un Jour Un Sac’s purses and handles.
My fave item at Jüli was definitely the trench coat by Designers Remix Collection, another Danish designer. Its simple lines accentuated by the girly ruffles are a match made in heaven! If you are looking for a unique item for your upcoming night out on the town, consider passing by Jüli cause you never know what you might find!
20 rue d’Assas
Open Tuesday to Saturday, 10:30am-7pm